McCann Global Health Website Privacy Notice


Effective Date: August 7, 2020

McCann Erickson USA, Inc d/b/a McCann Global Health (“Agency”) respects your concerns about privacy. This Website Privacy Notice describes the types of information we collect about individuals on www.mccannglobalhealth.com (the “Site”), how we use the information, with whom we share it, and the choices available regarding our use of the information. The Website Privacy Notice also describes the measures we take to safeguard personal information, how long we retain it, and how individuals can contact us about our privacy practices and to exercise their rights.

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Information We Obtain


Information You Provide

We collect and store personal information (such as name and other contact details) that you choose to provide to us through the Site or when you contact us. “Personal Information” is information that identifies you as an individual or relates to an identifiable individual. The types of personal information we collect includes:

  • Contact information, such as your name, e-mail address, and telephone number; and
  • Other personal information you may submit to us, such as when you contact us.

Information We Receive About You from Other Sources

We receive your Personal Information from other sources, such as publicly available databases and providers of demographic information.

Automated Collection of Information

When you use the Site, we obtain certain information by automated means, such as browser cookies, beacons, device identifiers, server logs, and other technologies.

The information we obtain in this manner may include your:

  • Device IP address,
  • Domain name,
  • Identifiers associated with your devices,
  • Device and operating system type and characteristics,
  • Web browser characteristics,
  • Language preferences,
  • Clickstream data,
  • Your interactions with the Site (such as the web pages you visit, links you click, and features you use),
  • The pages that led or referred you to the Site,
  • Dates and times of access to the Site, and
  • Other information about your use of the Site.

You can view more information on how we obtain certain information by automated means in our Cookie Notice.

Third-Party Web Analytics Services

We use third-party online analytics services, such as Google Analytics. The service providers that administer these analytics services use cookies and similar technologies to collect and analyze information about use of the Site and report on activities and trends and diagnose technical issues. To learn more about Google’s practices, please visit www.google.com/policies/privacy/partners/, and opt out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.

How We Use Personal Information


We use the Personal Information we obtain on the Site for legitimate business purposes, including to:

  • Provide our services to you; process, evaluate, and respond to your requests and inquiries; and send administrative information to you, such as changes to our terms, conditions, and policies. We will engage in these activities to manage our contractual relationship with you and/or to comply with a legal obligation.
  • Market our services to you. We will engage in this activity with your consent or where we have a legitimate interest.
  • Operate, evaluate, and improve our business (including developing new services; enhancing and improving our services; analyzing our services; managing our communications; performing data analytics and market research; and performing accounting, auditing, and other internal functions). We will engage in these activities to comply with a legal obligation and/or because we have a legitimate interest.
  • Protect against, identify, and prevent fraud, security breaches, and other criminal activity and risks. We will engage in these activities to comply with a legal obligation and/or because we have a legitimate interest.
  • Comply with and enforce applicable legal requirements, relevant industry standards, and our policies, including this Website Privacy Notice and/or Agency’s Terms and Conditions or Terms of Use. We will engage in these activities to comply with a legal obligation and/or because we have a legitimate interest.
  • Aggregate and/or anonymize Personal Information so that it will no longer be considered personal information. We do so to generate other data for our use, which we may use and disclose for any purpose.

Personal Information Sharing


We share your Personal Information with:

  • The Interpublic Group of Companies, Inc. (“IPG”) agencies or companies, for the purposes described in this Website Privacy Notice. You can consult the list and location of such entities here
  • Our service providers who perform services on our behalf, such as hosting this Site or data analytics. We do not authorize our service providers to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements.

We also disclose information about you (1) if we are required to do so by law or legal process (such as a court order or subpoena), including laws outside your country of residence; (2) in response to requests by, or cooperate with, government agencies, such as law enforcement authorities, including outside of your country of residence; (3) to establish, exercise, or defend our legal rights; (4) when we believe disclosure is necessary or appropriate to protect our rights, privacy, safety, or property and/or that of our affiliates, you, or others; (5) in connection with an investigation of suspected or actual illegal activity; (6) in connection with the sale or transfer of all or a portion of our business, assets, or stock (including in the event of a reorganization, dissolution, or liquidation); or (7) otherwise with your consent.

Cross-Border Transfer

Your personal information may be processed and stored in any country where we have facilities or in which we engage service providers, and, by using the Site, you understand your information may be transferred to countries outside of your country of residence, including the United States, which may have data protection rules that are different from those of your country. In certain circumstances, courts, law enforcement agencies, regulatory agencies, or security authorities in those other countries may be entitled to access your personal information.

ADDITIONAL INFORMATION REGARDING THE EUROPEAN ECONOMIC AREA (“EEA”): Some non-EEA countries are recognized by the European Commission as providing an adequate level of data protection according to EEA standards (the full list of these countries is available here. For transfers from the EEA to countries not considered adequate by the European Commission, we have put in place adequate measures, such as standard contractual clauses adopted by the European Commission to protect your personal information. You may obtain a copy of the EU’s Standard Contractual Clauses here.

Your Rights and Choices

We offer you certain choices in connection with the personal information we obtain about you. If you would like to request to review, correct, update, suppress, restrict, or delete personal information, to object to the processing of personal information, or to receive an electronic copy of your personal information for purposes of transmitting it to another company (to the extent these rights are provided to you by applicable law), please contact us as specified in the How to Contact Us section of this Website Privacy Notice. We will respond to your request consistent with applicable law.

To help protect your privacy and maintain security, we take steps to verify your identity before granting you access to your information. To the extent permitted by applicable law, a charge may apply before we provide you with a copy of any of your personal information that we maintain.

You can unsubscribe from our marketing mailing lists by following the “Unsubscribe” link in our marketing emails. If you would like to unsubscribe from any other type of marketing you receive from us, please contact us as specified in the How to Contact Us section of this Website Privacy Notice.

Other Online Services and Third-Party Features


The Site may provide links to other online services and websites for your convenience and information, and may include third-party features such as apps, tools, widgets, and plug-ins (e.g., LinkedIn, Instagram, Facebook, and Twitter buttons). These services and websites may operate independently from us. The privacy practices of these third parties, including details on the information they collect about you, are subject to their own privacy statements. To the extent any linked online services or third-party features are not owned or controlled by us, Agency is not responsible for these third parties’ information or other practices.

Retention of Personal Information


We retain personal information for as long as needed or permitted in light of the purposes for which we obtained it and consistent with applicable law. The criteria used to determine our retention periods include:

  • The length of time we have an ongoing relationship with you and provide the Site or our services to you;
  • Whether there is a legal obligation to which we are subject; and
  • Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitation, litigation, or regulatory investigations).

How We Protect Personal Information


We seek to use reasonable administrative, technical and physical safeguards designed to protect personal information within our organization. We hold our employees accountable for complying with policies, procedures, and regulations regarding the protection and confidentiality of personal information. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the How to Contact Us section of this Website Privacy Notice.

Children’s Personal Information


The Site is designed for a general audience and is not directed to children under the age of 16. Agency does not knowingly collect or solicit personal information from children under the age of 16 through the Site. If you believe that a child under the age of 16 may have provided us with personal information through the Site, please contact us as specified in the How to Contact Us section of this Website Privacy Notice.

Updates to Our Website Privacy Notice


This Website Privacy Notice will be updated periodically and without prior notice to you to reflect changes in our personal information practices. We will indicate at the top of the notice when it was most recently updated. Any changes will become effective when we post the revised Website Privacy Notice on the Site.

How to Contact Us


McCann Global Health, located at 622 3rd Ave New York, NY 10017, is the company responsible for collection, use, and disclosure of your personal information under this Website Privacy Notice.

If you wish to exercise any of your privacy rights, or if you wish to contact us in relation to this Privacy Notice or any privacy matter, including our use of your personal information, please use the following contact details:

ATTN: President, McCann Global Health
622 3rd Ave
New York, NY 10017
globalhealth@mccann.com

Or for any query or issue, our Data Protection Officers for the UK and the EU can be contacted via post or email using the following details:

UK DPO or EU DPO
Interpublic Group Limited
66 Prescot Street
London E1 8 HG
For the UK: UK.DPO@interpublic.com
For the EU: GDPR.DPO@interpublic.com

You have the right to lodge a complaint with a data protection authority for your country or region or where an alleged infringement of applicable data protection law occurs. A list of data protection authorities is available here.

Effective Date: Month Date, Year

This Cookie Notice describes the different types of cookies and similar technologies used on the McCann Global Health website from which you are accessing this policy (the “Site”). This policy provides you with information about how we use cookies and how you can control them.

We can change this policy at any time. The “Effective Date” legend at the top of this page indicates when this policy was last revised. Any changes will become effective when we make the revised policy available on the Site.

1. What are cookies and similar technologies?

Cookies are a standard feature of websites that allow us to store small amounts of data on your computer about your visit to the Site. We use cookies to perform many different functions. For example, cookies:

  • Help us learn which areas of the Site are useful and which areas need improvement;
  • Allow us to remember you and your preferences when you return to the Site and otherwise improve your experience;
  • Help us to serve online advertising to you that is relevant to your interests; and
  • Measure the effectiveness of our online advertising and marketing communications.

We also use technologies similar to cookies, such as Flash Local Shared Objects (also known as Flash cookies) and pixel tags (also known as web beacons and clear GIFs), for similar purposes.

2. What types of cookies do we use?

Below we list the different types of cookies and similar technologies used on the Site. To the extent any personal information is collected through cookies, our Privacy Notice applies and complements this Cookie Notice.

Strictly Necessary Cookies. These cookies are required for the Site to function. They are used to ensure the safety, security, and integrity of the Site, as well as to enable users to move around the Site and use its features. Without these cookies, the Site will not perform as smoothly for you as we would like it to, and we may not be able to provide the Site or certain features of it. These cookies are often session-specific, which means they expire after your visit to the Site has ended. These cookies cannot be disabled.

Functionality Cookies. These cookies allow the Site to recognize you when you return, as well as to remember choices you made (such as your name, language, or region), so it can provide more personal features. These cookies will typically remain on your device until you choose to clear them. They cannot be disabled.

Analytics Cookies. These cookies collect information about your use of the Site and enable us to improve the way it works. For example, analytics cookies show us which are the most frequently visited pages on the Site, help us record any difficulties you have with the Site, and show us whether our advertising is effective. This allows us to see overall patterns of Site use, rather than the use of a single person. We use the information to analyze Site traffic, but we do not examine this information for individually identifying information. These cookies may be set by us or by third parties, and they typically stay on your computer until you delete them (see below).

Advertising Cookies. These cookies are set by us and by third parties and collect information about your activities on the Site and other websites to provide you with advertising (both on the Site and on other websites and online services) that is targeted based on your inferred interests. They can also be used to limit the number of times you see a particular ad. These cookies typically stay on your computer until you delete them (see below).

Social Media Cookies. These cookies are set by social media services and track you across the Site and other websites, in order to build a profile of your interests. This affects the content and messages you see on other websites.

3. What cookies do we use?

The Site uses the following cookies and similar technologies, which are grouped by type to help you understand why each is used:

4. How can you manage your cookie preferences?

You can manage your cookie preferences at any time via our Cookie Preference Center.

Additionally, you can stop certain types of cookies from being downloaded on your computer by selecting the appropriate settings on your web browser. Most web browsers will tell you how to stop accepting new browser cookies, how to be notified when you receive a new browser cookie, and how to disable existing cookies. You can find out how to do this for your particular browser by clicking “help” on your browser’s menu or by visiting http://www.allaboutcookies.org. If you choose to delete or disable cookies and similar technologies, your experience on the Site may be diminished, and some features may not work as intended.

We use Flash Local Shared Objects (“Flash LSOs”) and other technologies to, among other things, collect and store information about your use of the Site. If you do not want Flash LSOs stored on your computer, you can adjust the settings of your Flash player to block Flash LSO storage using the tools contained in the Website Storage Settings Panel. You can also go to the Global Storage Settings Panel and follow the instructions. Please note that setting the Flash player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications.

If you have any questions, please contact us here:

Cookie Banners must be placed prominently on web pages where cookies are first used. Please use one of the below cookie banner options for websites where cookies are used.

Note: Cookie management tools may be required in certain jurisdictions (e.g., EU), and for these websites Option 2 should be used. Please reach out to IPG Global Privacy Legal team if you have any questions.

Option 1: No Cookie Management Tool

This website uses cookies and similar technologies to understand how you use our website, to create a better experience for you, and to serve you advertisements based on your online activity. Please see our Cookie Notice to learn more about the cookies used and how to change current settings if you do not agree. By using this website, you consent to our use of cookies and similar technologies, as described in our Cookie Notice.

Option 2: Cookie Management Tool (e.g., OneTrust)

This website uses cookies and similar technologies to understand how you use our website, to create a better experience for you, and to serve you advertisements based on your online activity. To learn more about the technologies used and your choices, please read our Cookie Notice. You may adjust your cookie settings at any time through our cookie preferences tool.

Do you agree to the use of cookies for the purposes described above? [Yes] [No]

For more guidance on setting up an appropriate cookie banner and/or cookie preference tool, see

Guidance for Implementing IPG Cookie Policy with OneTrust.